What is a CMA /Comparative Market Analysis?

                                                     Determining the value of your home

                            Price Your Home Correctly

                                   To Attract Buyers

      A Competitive Market Analysis (CMA) is essential to determine the value of residential

property. Location and characteristics of the property are the key elements in determining

value. Therefore, the basis for valuation is similar properties in your area. The CMA takes

into account the amount received from recent sales of competitive properties as well as the

quantity and quality of competitive properties currently on the market. The desired end  

results, of course, are to find the price that attracts a willing and able buyer in a reasonable time.

      Once the value of your home has been determined, you can decide on an offering price that

will achieve your goals. Generally, the price should not exceed the value by more than 5%

or potential buyers may not even make offers. Naturally, if you want to sell quickly your

asking price should be very near the value.

The following are a few things to keep in mine about pricing.

----- Realistic pricing will achieve a maximum price in a reasonable amount of time.

----- Your costs or profit desire is irrelevant. The market determines the price.

----- The costs of improvements are almost always more that the added value.

----- Houses that remain on the market for a long time tend to not be shown.

----- A house that is priced right from the beginning achieves the highest proceeds.

Dear Future Client,

        I can show you sales that are public records of recent activity on your street. In the last five years some properties have increased from 30 to 50 Percent in value.  My partner and I have over 30 years experience in assisting buyers and sellers with their real estate.

        I will send you this information in the hope you will use my services to market your home.  Nearly everyone today will move every five to seven years. I'll be here when you decide to move, so keep my name and phone number handy.

        If you would like a CMA for your home I will need to know the number of bed rooms, full baths, half baths, fireplaces, garage parking spaces, lot size and if you have a basement.

         I'll check out the entire zip code area in which you live to give you a much more accurate Idea of similar home sales. If you know anyone thinking of moving give them my phone number and tell them to start packing.

        Thanking you in advance for your consideration                                                          

                                                        James A. Murray 

Office 410-931-6300 Ext. 206  Cell 410-599-2620

WEB http://jimmurray.LNFRE.com
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